Tuesday, September 20, 2016

truth or consequences, a love story, 471 pages later....



PLACE, IMAGINARY, IDENTITY:
PLACE ETHNOGRAPHY IN
TRUTH OR CONSEQUENCES, NEW MEXICO

by
TITA BERGER

B.A., Government, New Mexico State University, 1994
M.A., Government, New Mexico State University, 2001
Ph.D., American Studies, University of New Mexico, 2016


ABSTRACT
“Place for me is the locus of desire,” writes Lucy Lippard in the opening to Lure
of the Local (1997). This research project is about place. Two distinct sets of scholarship
on place emerged in the 1970s and the 1990s. A third wave of place scholarship is
evident today. Coming initially from geography and anthropology, the study of place is
now ubiquitous across fields—in history, cultural studies, architecture, planning, health
sciences, art and other disciplines. Despite the sustained interest in the study of place, one
of the hallmarks of place is the ranging and contested contours of what place means.
Place is defined, for the purposes of this study, as a describable location characterized by
a shifting confluence of historical, material, political, cultural, economic, built, sensed
and imagined qualities.

There are three distinct goals in this research project. First, this research project
seeks to explore how place has been theorized, imagined, and understood. Second, this
research project is an inquiry into how place can be studied. To these ends, I name,
define, and refine a method I call place ethnography. Place ethnography is a
methodological framework that blends ethnographic and historic research with a range of
disciplinary techniques in order to study place. I develop several concepts in this project.
These include the idea of a place imaginary, defined as a dominant place perception, the 
concept of an historical vacancy, the perception of an emptiness in the historical fabric
and settlement of a place or region—a particular kind of place imaginary—and
topofabulas, a concept that describes a historically untenable place narratives that are
accepted as historical truth and are place defining. The third goal of this research project
is to apply place ethnographic methods to a specific place. To these ends, this research
project recounts a place ethnographic study of a small town named Truth or
Consequences, New Mexico undertaken from July 2012- August 2014.





This is where I get depart. I am leaving this site active. I will post from time to time. I am including a link below, to the full 471 page text of my dissertation. If you recognize yourself from our interview I hope you are proud of your knowledge and insight and wisdom. Any errors, and there are so very many errors (sic!), are all my own. I love you all. Thank you, thank you, thank you. 
I love your town, my town, our town. 


Saturday, February 27, 2016

Introduction, Or, Are We There Yet?

Introduction: A Study in Place 


This is a research project about place. It is partly an inquiry into how place is theorized, imagined, and understood. It is partly an inquiry into how particular places can be studied. To these ends and using an interdisciplinary method I call place ethnography, this research project is a study of a particular place—a small town named Truth or Consequences, New Mexico. Halfway between the 270 miles that separate the sprawling urban centers of Albuquerque, New Mexico, and the twin, border cities of El Paso, Texas, and Juarez, Mexico, T or C lies slightly southwest of the geographic midpoint of New Mexico. It has a population of just more than 6,000. The place is best known, by those who know it, for its pop-culture inspired name change in 1950 from Hot Springs, N.M., as the result of winning a publicity scheme by the long-running radio quiz show and nascent television show of the same name. The community also is known for it its hot mineral waters and its compact downtown historic bathhouse district with its eclectic midcentury aesthetic. The town has strong countercultural traditions, lively arts and healing arts communities, and creative vernacular architectural renovation. The newly completed Spaceport America and the large, man-made Elephant Butte Reservoir also bring people to the region and contribute to the reputation and character of the place.
The purpose of this project is the naming, refinement, and grounding of a method I call place ethnography. I employ this methodological framework to consider theatrical ideas about places and attendant ideas about history, settlement, identity, belonging, place making, and other aspects of place. I conducted place ethnographic research in T or C from 2012-2014. The history of the region illuminated persistent and evolving place perceptions in New Mexico and the wider region at the turn of the 19th century. I refer to these patterns of perception as place imaginaries, a concept developed throughout this work. T or C emerged onto the New Mexico landscape at a pivotal time. It was a new place in a storied landscape, an uncommonly particular yet surprisingly illustrative example of the how place was imagined in the region and by the nation. I did not propose to find the universal in this particular case. Rather, I held the particular case up to scrutiny to better see the details and patterns in how place is imagined, enacted, theorized, and studied.
T or C is something of an enigma in New Mexico. The town is also surprisingly representative. In concert with the ideas of modernism that emerged in New Mexico at the turn of the 19th century and the town’s founding in 1916, its historical and contemporary place narratives, place practices, place identities, and built environments illustrate characteristic patterns of regional settlement. The turn of the 19th century to the 20th century marked great contests in New Mexico’s territorial identity in efforts to achieve statehood. Those few years also represented a shift to a new set of ideas about what it meant to be a modern place, graphed onto a very crowded imaginary. The town is a study in contradictions and paradox, which I argue are defining qualities of modern place imaginaries at the turn of the century. A T-shirt made by one colorful local entrepreneur reads, “Truth or Consequences: We Are All Here Because We Are Not All There”—humor that does a lot to explain the sentiment that is shared by many people outside of this place and by more than a few who live there. The idea that the town is an oddity in the state, or just plain odd, is present in many conversations.
I looked closely at the confluence of historical narrative and contemporary ethnographical and phenomenological accounts. I looked at histories where the tensions, contests, and paradoxes of place were most palpable. I considered how thinking about place as an ephemeral and temporary phenomenon rather than as a fixed and therefore knowable thing shifts the methods and conclusions of place research. I reflected on persistent characteristics, patterns, buildings, narrative retelling of historical events, and other features that defined places and shaped place identity in the field.  The town’s fluid and inscrutable place identity made it a strong descriptive case in the exploration of how places are constructed, theorized, narrated, imagined, and studied.

1.1 Research Goals

Three goals shaped this project. First, the concept of place was given primacy. This was a theoretically and methodologically focused research project as much as it was a consideration of a particular place. I was interested in approaches to the study of place across and between disciplines. I wanted to know what a method that made place its primary focus might look like. I was interested in what the city of T or C and the history of this small region could tell me about place and other theoretical constructs, such as identity and belonging. How places are imagined and understood from the viewpoint of people who live in them and travel through them were central consideration. The second goal of this project was an effort to create a different kind of research method about place and to build a different kind of research narrative. I envisioned a framework rooted in dialogue and engaged in interdisciplinary and dialogic methods but also a written account that was partly experimental. Disrupting the linear sweep of historical retellings, this text moves between the contemporary moment and the historic past between chapters and within chapters.
Lastly, I sought to explore how a particular place can illuminate repeated and shared place processes and imaginaries. In this, I did not propose a big-picture-writ-small argument but rather a wealth of illuminating details and patterns in the particular. The particular case has long served the purpose of scholars seeking more universal or culturally transcendent truths. The goal of amassing a wealth of detail does not serve some universal end in this research project. I did, however, make many gestures to the notion that place understandings illuminate a wealth of important considerations of self, location, community, history, and other human expressions. The ways places were being reconfigured and reimagined at the turn of the 19th century drew me to research in this peculiar yet ordinary place.

1.2 Choosing a Research Site

In 2009, I started thinking about doing my dissertation research in Southern New Mexico in a general way after an experience as an intern in the Office of the State Historian. At a lecture by one of the scholars, I asked if Southern New Mexico had any patterns similar to those being described about irrigation in Northern New Mexico. “Southern New Mexico has no history,” this scholar replied. This statement was met with raucous laughter from many audience members, which included two elected officials. The humor was lost on me in my immediate bristling. It occurred to me, years later, that this comment illustrated one of the most persistent and contradictory ideas of modern places as a category of understanding.
Modern places, however defined, are considered historically bereft when set against the places shaped by older traditions. The tension between the modern and the traditional is a dominant binary place understanding. One the one hand is the idea that modern places are the sites of progress, but traditional places are rooted in ways that modern places cannot be. Modern places move with time; traditional places are out of time. The pride of history is embraced, even as the blessings of modernity are withheld. Other contradictions and paradoxes rise to the surface in this place study, shared and repeated patterns of understandings that configure how places are understood. What does it mean to be a place without a history?   747   722
There seems to be a persistent idea that there is a vacancy in New Mexico’s south-central region. There is a particular kind of emptiness in both the landscape as well as in the historical narratives of this region within New Mexico history. The absence of reclamation in the dominant narratives of the advent of New Mexico’s turn of the 19th century modernity is puzzling. The railroad and statehood figure centrally in historical retellings. New Mexico’s water histories, however, are largely histories linked to the northern reaches of the state. These are dominated by Spanish colonial and First Nation interests. The other dominant historical place imaginary in New Mexico is a borderlands history. It is a history deeply tied to reclamation, in the chile, cotton, and onion fields of the Rincon and Mesilla Valleys in the southern part of the state. It is a history of a shared population, history, and boundary with Mexico. New Mexico’s dominant place imaginaries reflect these prominent histories.
The perceived emptiness in the historical fabric of a place is a phenomenon I refer to as a historical vacancy, which is a particular kind of place imaginary. The idea that history is absent or negated is present in many conversations. Historical vacancies are an important part of the place imaginaries of T or C and the small region where it is situated. Paradoxically, this area has been a crossroads for waves of people and empires in the region. The small region has been an exemplifier for the Southwest region but is nonetheless obscure. It is a peripheral place that is easily overlooked. None of these features is uncommon individually or as elements of larger global patterns. People come and go; this is the nature of a global, capitalist nation, the mobility of the people with means or the movement of people to labor markets. But the town is widely characterized by its own residents and in several reports as a pass-through place.
There is something that is often described as off about the town. There is a common disparagement about the town and the people drawn to it. These repeated judgments are countered by the deep and celebratory regard held by others. The contrast is strong and persistent. The town has a long history of being characterized as either being on the verge of greatness and fame or of being on the verge of ruin. Many people express both sentiments simultaneously. The town has a reputation as a place inhabited predominantly by White people, who are rarely referred to as Anglos, in a state and region otherwise known for its ethnic diversity. Yet the insistence that the town harbors no racism or other isms is almost universally repeated in interviews. There are claims that the town is outside of the mad rush of modernity, set against a historical pattern of being on the forefront of great technological shifts in national and regional landscapes.
The contradictions that define T or C are present in inquiries about my dissertation research place site. If the person who questions my town choice is a fan of the cool-funky-quirky-affordable-laid-back spa town, there is great enthusiasm. It is as though I am about to split a geode and expose the sparkling center of what appears to be an ordinary rock. Other people ask what I could possibly say in a dissertation about this strange white trash-dirty hippie-serial murder-meth town or some other demeaning variation of this description. It is a strong and repeating contrast. Each has a passionate choir. The former opinions edge out the latter by a wide margin but are met by vociferous and sustained critical protests. Some of the town’s most adamant critics live there. The perception of otherness that adheres to its identity and reputation is strong.
A lot of people I talk to think it is a fine little town and not really that uncommon, except for the name, of course. What this means, to be a small town, fine or otherwise, or to be rural, which is a wholly different phenomenon, also is explored. The most popular response I get when I mention my research project is a vague puzzlement. People note they have passed the town on Interstate 25 on the way south many times but have never ventured beyond the gas stations at the town’s two exits. They ask what is there to study. This vexes many small, rural towns, whose viability as stopping places were severed by new transportation routes. My effort to focus place theories that use urban places as their laboratories to a small town and to the outlying rural sites was intentional. The divide between the rural and the urban is part of the national imaginary, but its expression in the town was unexpected.
The odd name of the town is the most prevalent topic of discussion, no matter the audience. It certainly impacted my decision to choose the town as my research site. Many people think it is funny; some think it is ridiculous; some think it is fantastic. The town’s name is its own paradox. It is one side of a two-sided coin. It is a reflection of the binary imaginary of Western thought, obscuring complexity and subtly. It is a mandate that asserts one dominant truth. Consequences are well understood in the imaginary of the region. When people know the town, they know the popular-culture history behind the name change. Hot Springs, N.M., became Truth or Consequences, N.M., in 1950 after winning a national contest. The prize was a live, on-location, coast-to-coast radio broadcast; a yearly visit from the show’s creator and host, Ralph Edwards, for a parade and fiesta; along with the national publicity that comes with newfound fame, promising new life. The radio show’s replication on television occurred that same year.
The name change reflected a frantic effort to boost tourism in an era when hot mineral water treatment for illness was rapidly receding. After World War II, many Americans turned away from seeking out home and other remedies in favor of health care dominated by new models of science and technology. The flow of populations to the West in search of better health trickled to a virtual standstill by the middle of the 20th century. Boosters grasped at the opportunity for a national naming ceremony. The second half of the 20th century found a renamed town whose landscape was marked by episodic revivals that constantly pushed back the sense of declining fortune, as the town was continuously rediscovered as a place waiting to happen, a place waiting to be made. Today, many residents hope the town again can be refashioned in the current centuryonce again hoping to shed its reputation as a loose place and emerge as a healing center. The narrative of retreat from the world, oddly in concert with dreams of commercial space flight—to wit, Spaceport America, 20 miles southeast of Truth or Consequences—join together with the region’s still-intriguing place narratives. Strangely elastic and unsettled, yet paradoxically strongly imagined, it is a place that embodies contradictions. These characteristic also make the town and small region where it is situated a strong illustrative case.
As my intellectual focus moved to place, I began to consider places in Southern New Mexico as potential research sites. I was intrigued by the absence of reclamation in the dominant historical narratives on irrigation and modernity in New Mexico. Mining is absent as well or also is mentioned only in passing. These are the dominant histories of this small region, however. More than these broad histories, I was specifically intrigued by the enigmatic place identity of Truth or Consequences. There was a strong and recent preservation movement that fit well with my academic focus on historic preservation. As I considered this site, I realized there was a strong component of many defining movements of history in the nation, region, and state, such as reclamation, public works of the Great Depression in iconic New Mexico styles, a pedestrian-centered to car-centered built environment, and counter-culture movements. Yet there was a sense of no clear triumph of any one moment, except this odd reputation for otherness in a state that has always been a little off the map. One of my research interests was trying to figure out why the town continues to attract people. The town is powerfully defined by its people, and I wondered what brought them, what made them stay, and what made them leave.
The newest wave of residents is made up of the restless, the ramblers, the artistic, and the fiercely different. They are relocated rural, urban, suburban, and small-town poor, working poor, and middle class. They are the addicted, the ecological refugees, the snowbirds and early retirees. They are physical, metaphysical and spiritual healers, the maimed, the disenfranchised, the mystics, and the small business-of-my-own dreamers. They are the small empire-of-my-own dreamers. There are artists in residence and famous artists as residents. There are the people drawn to the desert, one of the great and persistent place imaginaries of the American Southwest. There are the locals, born and bred, as varied and storied as anyone, but who seem much more at ease with talking about the the town as a typical small town in rural America. There is Ted, of Turner enterprises. He owns great swaths of land in the county and is building an empire based on conservation and ecotourism, which I discuss in the conclusion. There is a small population of wealthy people from other places who own ranches and trucks. They are a lot like the previous few waves of newcomers—divergent, distinct and astonishingly complex.
The importance of technological promise has long served as a narrative foundation of modern place imaginaries. The newest modern has always displaced the previous modern, but, paradoxically, this region always seems to be simultaneously ahead of the modern and left behind. These histories, cyclically repeated, also make this case fascinating. The original town site, incorporated in 1916, was part of a larger parcel removed from the public domain and designated a reclamation reservoir for Elephant Butte Dam. Agricultural modernity through technology was, at the turn of the 19th century, a defining characteristic of place imaginaries. The capture and storage of runoff water was made possible by huge technological feats. The promise of these reclaimed waters was immense. Settlement, progress, abundance and transformation were imminent in the region, or so the story went. The name change at mid-century, in 1950, was an effort to attach the town to a new mid-century modern. The turn of the 20th century brought dreams of space flight into the town’s narratives. The tension between these gestures to the modern and the idea that the town will never be considered modern is a tension well suited to a discussion of modern place imaginaries, themselves full of contradiction and paradox.
One of the defining characteristic of the town is the idea of becoming, an idea founded, in a strange turn, on nostalgia. Becoming, in other words, what you might have been. There is a strong yearning that defines the town. The idea of becoming is also a central feature of modern place imaginaries. This modern imaginary is partly a narrative about a rapidly vanishing and often fictionalized past and partly a narrative about a splendid future. The future-is-bright crowd has visions of the town becoming a regional healing center, an ecotourism epicenter, a noteworthy arts community, an off-the-grid sustainability center, a global spaceport destination, a hunting and recreation region, or some combination of these and other hopeful futures. A small but vocal crowd of cynical residents project not-so-hopeful futures that range from a slow decline by way of corruption and incompetent leadership and the vagaries of seasonal habitation, to a place for cripples, misfits, and the addicted as the town’s rapid descent as a methamphetamine production center is realized. These convictions and conversations make for a very interesting and illustrative study. These, and many other qualities that will be discussed throughout this work, contribute to this research site as a dynamic location to study how a particular place is constructed, contested, narrated, and imagined.
I talked to several people who left town, devastated by what they described as feelings of abandonment or revulsion or feeling taken in and scammed. Their narratives often began with descriptions of delight with the town, often bordering on exaltation. I talked to others who described their initial perceptions as overwhelmingly negative but who professed a growing fondness for the same qualities they initially rejected. People constantly warn you against people who are not what they seem, or tell you they are, while simultaneously reassuring you that the town welcomes people as they are. Most people are friendly in a small-town way. The population peaked in the 1950s at just over 7,000 people and has hovered around 6,000 since. While several patterns and characteristics are place defining, the idea that the town is on the brink of greatness does more to capture the spirit of this place than any other narrative. One of the most intriguing characteristic of T or C seems to be the difficulty of creating a strong place identity in a place that is, paradoxically, so strongly imagined. This is changing.

1.3 Personal Connection Disclosures

My ties to the town and region also contributed to my research site selection. I went to school in the town, busing in from village of Monticello, in the fifth and eighth grades, in 1982 and 1986. It was a 20-mile, hour-long ride into town and back again. When I returned to Albuquerque, I was teased about being from Truth or Consequences. It was not only a small town, but it was weird because of the name, so I carried the stigma of being a weird small-town girl. My grandmother’s mother, Ruth Bundy Isaacks, settled with her family in the late 1860s. Her father, Emmit Issacks, homesteaded in the 1880s in Southern New Mexico’s Oregon Mountains. My grandmother, Imogene Gladys Issacks, was a two-time junior rodeo champion. She liked to tell the story of riding her horse from Las Cruces to El Paso, straight into the Camino Rael Hotel and into the lobby under the famed Tiffany Dome. She met my grandfather, Bob Berger, at a University of Texas at El Paso football game. He and ASE fraternity brothers shot off the Miner’s canon when the Aggies scored a touchdown, and hid themselves among the ZTA sorority girls. This is the story they liked to tell about how they met. My grandfather was a cattle inspector for New Mexico and spent a great deal of time on the road. My grandparents moved from Las Cruces to the village of Monticello (Alamosa Canyon) in the early 1980s. My uncle had a working farm in Alamosa Canyon in the late 1970s, which at one point had a thriving commune. He and his wife now live in Animas Canyon, a settlement 15 miles southwest of Truth or Consequences.
I returned to the region in the 1990s. I was a third-generation college student at New Mexico State University in Las Cruces and drove the 75 miles north to Monticello several times a month during my undergraduate and graduate years. I spend countless hours at the town’s baths and once-lively bar scene with college friends. I also have spent untold hours at Elephant Butte Reservoir. My grandmother passed away in Monticello in 2003. My grandfather spent his last days at the State Veteran’s Center in town and died in 2004. We still have a small house in Monticello, which afforded me a place to stay as I conducted fieldwork.
This sense of place belonging was part of my bristling at the idea that there was no history in the region. Yet I would have been hard pressed to offer any historical narratives, aside from many personal narratives, of my own. This research project pulls together my diverse intellectual and professional experiences and interests. I seek to build a framework to study place, and I set about seeing how it works in the field. This is not only to finish a doctorate degree, which is paramount, but because I want to have the training, skill, and tools to do place ethnographic work throughout New Mexico. 

1.4 Chapter Summary

Chapter 1 sets out the major theoretical frameworks of this research. I explore theories of place that shape this work, as well as the major theoretical works that serve as models to this research. Ideas on place identity, belonging, place imaginaries, narrative as well as other ideas are introduced. How places are imagined, and how we imagine ourselves in them, is as fluid as place. I include an overview of several place studies that shaped this work in order to create a foundation for the articulation of place ethnography in Chapter 2. Chapter 2 explores the interdisciplinary mixed-method approach that I call place ethnography.  I begin with a note on the source of the term, as well as the Institutional Review Board and role of dialogue. I then discuss the historic and ethnographic foundations of place ethnography as a research framework. I consider various elements and sources of both. I explain the form that place ethnography takes in this research project, introducing ideas of phenomenology.  In each section I introduce the elements of place ethnography attendant to the methods at hand. These range from historical sources to interview, observation and presentation. I illustrate these elements as they were engaged in Truth or Consequence in order to lay the groundwork for the research and findings presented in the chapters that follow.
Chapter 3 looks to the town’s founding moments at the turn of the 19th century and the historical foundations of this project. This is the moment when American colonial settlement became a part of the landscape of the region. The late 1800s (supposedly) found a few cowhands taking the waters and erecting a small building over a mineral hot spring. This area, the current town site, soon thereafter was withdrawn from the public land entry by the newly established U.S. Bureau of Reclamation. The wonders of reclamation were a narrative that promised to remake the region, beginning with the construction in 1911 of a modern marvel—the largest dam in the world outside of Egypt. This coincided with the town’s first population boom. I argue that understanding place in this part of Southern New Mexico, and the town itself, is impossible without understanding the narratives that emerged from the reclamation movement. It was a crowded field at the turn of the 19th century, populated by railroads and world’s fairs, Wild West shows, migration and urbanization, statehood, and a frontier thesis that captures the imagination of the nation. But it is reclamation that rules this region in my study; it created the forces from which particular locations momentarily emerged as discernable. And yet the ties to the town of Truth or Consequences are tenuous, despite its origins as a squatter settlement on a reclamation reservation and despite the fact that the town owes its place foothold in its first days to the business the dam brought to the town. This paradox, of having everything and little to do with the town itself, is one paradox of many.  
Chapter 4 begins with a review of the town’s history of historic preservation. This preservation history first emerges in the 1980s. A successful historic district nomination establishes the Hot Springs Historic Bathhouse and Commercial District in 2004. Folded into and emerging out of this preservation history are the most complete local histories readily available of T or C. I trace this history of the town, created for contemporary preservation efforts. I then discuss the role of historic preservation, as well as ideas about marketing, place branding, the creative class, tourism and place celebrations that are the center of many current debates about both what a town is and what it was. I conclude with an exploration of the town’s name change in 1950, the most pivotal moment in its quest for a strong and recognizable place identity. That also was the year that marked the end of the period of significance, 1916-1950, as established by the nomination for state and federal historic-district nomination.
Chapter 5 explores four dominant patterns that emerged during two years of fieldwork in T or C. The first is place as identity. Identity is a key idea place study. I explore identity as a personal reflection of self. I also explore identity as place character, and the ways these two idea overlap. The second theme is place as connection. The idea of belonging is central but is expressed in many forms. It manifests in the ideas of a cohesive community realized through support, watchfulness, and recognition, to the creation of an anti-community belonging. There are many points in between. The third theme is place as infrastructure. I cast infrastructure as land, which allows me to explore the ways public lands founded regional economies and patterns of place making, as well as ideas of recreation, use and the ever-present ideal of wide-open and accessible space. The paradoxical celebration of a rugged individualism, often made possible through access to federal public lands, is a part of this narrative. This last idea has a mirror in reclamation as a triumph of small landowners settling and building the region. This triumphant empire of small landowners is, paradoxically, made possible through massive federal infrastructure projects.  The last theme is place as position, both economically and geographically. This extends these ideas into a conversation on the rural periphery and the small downtown urban core, and economic struggles in both places.
The central consideration of Chapter 6 is the intersection of place, identity, and history. I focus on a particular kind of historical narratives I call topofabulas, or place fables. Topofabulas are part oral history, part myth, and part invention, but claimed as historical truth and central to place history and place character. I also explore a phenomenon I call a historical vacancy.  This is a particular kind of place imaginary that I see at work in this part of southern New Mexico. This region is strangely absent from a lot of New Mexico historical accounts. Mining and reclamation do not seem to figure into many accounts of New Mexico’s pasts, despite their historical prominence. After continual questions about the town’s origins I realize that the Apache history of the region is what a lot of new comers seek—the conquest of the prior occupants. They are not satisfied with the squatter origin story of the town. Historical vacancies and topofabulas are closely related. I use two extensive case studies to consider history, veracity, and source in the creation of these narratives. The first is about the Chihene Nde woman Lozen. She emerges as a central historical figure in the most recent promotional place history of the town. It is a contemporary place narrative that is mostly fictitious. I write about Lozen and the Chihene Nde, also known as Warm Springs or Red Paint Apache Nation, in my public research blog. I receive an unexpectedly fierce response from the community. The second case study explores the narrative of hot mineral springs as First Nation sacred places and inter-tribal neutral zones. This sacred spring’s narrative is repeated in promotional literature and histories of hot springs sites across the nation. The local version is called the ‘Geronimo Soaked Here’ narrative. I conclude with a brief consideration of several other established and emergent topofabulas, and the work that these stories do in the creation of place.
This project’s conclusion returns to the town and the present historical moment. The contemporary moment finds a reimagining of many histories in various bids to create a stronger sense of place and place identity. Coupled with emerging developments, such as Spaceport America, a sustainable-living movement and eco-tourism, the town remains tantalizingly open to place creation in the eyes of many people I interviewed. Even as an ongoing drought and resulting water crisis take center stage across the United States, the eyes of the town look beyond, to the cosmos, to space, which is, ironically, where many eyes in the town have been focused for decades.    

Sunday, November 8, 2015

chapter 1: (place) take four...action




Chapter 1: Inventing the Reality of the World

In his poem “January First,” Octavio Paz deftly captures how place narratives and place making are approached and theorized in this study. The poem is an exchange between two people at the start of the New Year. Paz writes, “The year’s doors open like those of language.” The next day the pair will have to “think up signs” and “sketch a landscape,” in order, writes Paz, “to invent once more the reality of this world” (Paz and Bishop 1975, 15). In just a few verses, Paz speaks to the idea that place is a fluid phenomenon, shifting daily and constantly being remade by its inhabitants. He does this without theoretical bulk or the dense discourse about language that mark place’s critical scholarship. I am not so fortunate in my choice of medium. This chapter is an exploration of the theories and concepts of that populated the landscape of this research project. I discuss these ideas in many different ways. In some cases I tie these theories directly to my research site, or particular histories I explore in this project. I will also discuss ideas and defer their grounding to a later chapter. I bring in certain ideas in order to develop my own concepts. There are instances where I will briefly I touch particular works because they illuminate important ideas about place. Place is the most powerful way we create the reality of the world, and this idea is where I begin.  
I take my working definition of place from geographer Edward Relph (1976), who writes that places “are fusions of human and natural order and are the significant centers of our immediate experiences of the world” (141). Relph draws from anthropologist Clifford Geertz (1973) and his elaboration on ethnography as thick description. “What the ethnographer is in fact faced with —except when (as, of course, he must do) he is pursuing the more automatized routines of data collection— is a multiplicity of complex conceptual structures, many of them superimposed upon or knotted into one another, which are at once strange, irregular, and inexplicit, and which he must contrive somehow first to grasp and then to render” (10). Thick description is observation made clear with interpretation. Geertz argues that “that culture consists of webs of significance woven by human beings, in which we are all suspended,” (5). Extending this claim, Relph writes that “places occur where these webs touch the earth and connect people to the world” (Relph 1996, 24). This elaboration captures the fluid complexity I claim throughout this project. I am interested in the dynamic and constantly shifting configuration of forces that describes the location where our webs of significance touch the ground. Place is both an external as well as an internal experience, contingent on experience, not just in the physical realm, but in the cognitive world as well. Geographer Peter Jackson (1989, 1993) argues that place is in where we chose to look and where those images are processed and thus is ultimately a mental construct, albeit one realized on the ground.
American geographer Carl Sauer first popularized the idea that geographical place combines both topographical elements and human action in his work on cultural landscapes. Sauer pens the classical definition of cultural landscapes in The Morphology of Landscape (1925) as being “fashioned out of a natural landscape by a cultural group,” where “culture is the agent, the natural area is the medium, and the cultural landscape is the result” (298). Beginning in the early 1970s, a body of scholarship emerged that established and refined understandings about relationships between place, culture, and perception, including works by scholars such as J. B. Jackson (1970, 1980, 1986), Edward Relph (1976, 1985), Anne Buttimer (1976), Buttimer & Seamon (1980), Yi-Fu Tuan (1974, 1977, 1980,), David Lowenthal (1976), Edward Soja (1989) and David Harvey (1969, 1972, 1985, 1989). American geographer Donald W. Meinig argued, capturing the spirit of this first wave of place scholarship,  that “landscape is composed not only by what lies before our eyes, but also what lies in our heads” (1986, 2:34).
The second wave of place-centered scholarship emerged in the 1990s. Irwin Altman and Setha Low’s Place Attachment (1992) is a seminal work on the role of place in anthropological and geological study. Postmodern, poststructuralist, and critical theory scholarship on place emerged as well, especially in the work of anthropologist and geographer David Harvey (1996, 2000, 2006), “urbanist” Edward Soja (1996, 2000), political geographer John Agnew (1997, 2002, 1987), and geographer Doreen Massey (1994, 2005). Definitions of place that emerge in these works are as varied and nuanced as those that first emerge, which has always been a hallmark in the study of place. Massey defines place as “layers of articulation” (1994, 188). “Addressed by all of the social and cultural academic fields,” says Phillip B. Gonzales in his introduction to Expressing New Mexico: Nuevomexicano Creativity, Ritual and Memory (2007), “the concept of place has come to signify the special qualities of any bounded and identifiable human habitat, including imagined ones” (27). Philosopher Edward Casey (1992, 1996, 1997, 2000) canonical philosophical texts on the subject hold place as paramount in understanding society, history, and human experience. Common usages of place are varied, ranging, and contestable (Agnew 1987, 1993; Creswell 2000, 2004; Seaman 2000).
Relph’s (1976) early and influential work on the phenomenological experience of place identifies three basic place components: physical setting, activities, and meanings. Meaning, Relph claims, is the most difficult to grasp. John Agnew (1987) describes place as having three dominant characteristics. The first is locale, the formal or informal settings in which social relations are constituted. The second is location, the physical setting where social interaction, encompassing economic, cultural, and political processes, takes place. The third is sense of place, the local “structure of feeling” (28). Environmental psychologist Fritz Steele argues in Sense of Place (1981) that people’s relations to places arise in a dialectic involving place qualities and the characteristics of people when they are in place. Relph (2008) claims place is “not a bit of space, nor another word for landscape or environment, it is not a figment of individual experience, nor a social construct,” but is, “instead, the foundation of being both human and non-human; experience, actions, and life itself begin and end with place” (36). Edward Casey (2002) stresses the primacy of place to “accord to [itself] a position of renewed respect by specifying its power to direct and stabilize us, to memorialize and identify us, to tell us who we are and what we are” (xv). This is only possible, he claims, through an awareness of “where we are (as well as where we are not),” and so “to be in the world is to be in place.” Casey writes that the phenomenal particularization and abstractness of Heidegger’s formal and abstract “being-in-the-word,” can only be mitigated by the “concreteness of being-in-place, i.e., being in the place-world itself” (xv). Phenomenological study holds place to be neither fully objective nor fully subjective, but rather a lived experience. Geographer Yi Fu Tuan (1979) claims that “place incarnates the experiences and aspirations of a people,” and as such, “place is not only a fact to be explained in the broader frame of space, but it is also a reality to be clarified and understood from the perspective of the people who have given it meaning” (388). Nicholas Entrikin in The Betweenness of Place: Towards a Geography of Modernity (1991) claims that to ignore this fluid duality of self and nature, of perception and reality, and the tension between the subjective and objective nature of knowing, “is to misunderstand the modern experience of place” (134). Feminist art critic Lucy Lippard begins The Lure of the Local (1997) by claiming that for her, place “is the locus of desire” (4).
Place identity is the the focus of this research project. Relph (1976) writes that place identity is the “persistent sameness and unity,” which allows place to be “differentiated from others,” (45). He develops these ideas in concert with dwelling and identity, and especially the idea of home. Place identity, however, is most often defined as an individual sense of identification with places. Place identity is used to describe the ways that place and identities are linked, especially in terms of attachment. This is most often cast as an emotional connection, a bond of kinship, interest, experience or affinity (Relph 1976; Seamon 1979; Rowles 1983). The question of when place attachment attains the strength to become part of personal identity has been explored mostly through survey and quantitative analysis, but there is a strong body of theoretical work as well (Altman & Low, 1992; Gifford, 2002, Giuliani 2003). Geographer Anssi Paais (2003) begins his considerations on regions and identity by noting that “identity, a term that was not yet included in Williams’ important Keywords: a vocabulary of culture and society (1976), has become a major watchword since the 1980s” (475). Seamon (2012) claims “place identity refers to how people living in a place take up that place, their world; how they unself-consciously and self-consciously accept and recognize that place as part of their personal and communal identity” (13). Cultural theorist Stuart Hall (1993) states that, “identity is formed at the unstable point where the ‘unspeakable’ stories of subjectivity meet the narratives of history, of a culture” (135).
The difference between individual identity and collective identity remains theoretically and conceptually underdeveloped. In later works, Relph (2009) distinguishes between genius loci, what he calls the spirit of place, and the sense of place. He defines the spirit of place as the singular qualities of a particular landscape or environment that give it a unique ambience and character. Sense of place, the much more common term, is the individual perceptions of a particular landscape. This is the experience and perception of a spirit of place. “Some people are not much interested in the world around them, and place” he writes, “is mostly a lived background” But others “always attend closely to the character of the places they encounter” (25). I use place identity in Relph’s sense of spirit of place. Place identity is the collective identity of a place, the idea of it, and the sense of a place. It is what people think of when they think of a place. It is the character and image of a place. This is the source of much debate but less theoretical development. There are generally a few very strong identities markers that characterize a place. Melded to perception, these characterizations found place identity. 
I use the concept of place imaginary throughout this project. It is a concept I devised to bridge the fluid and shifting but still-grounded concept of place, and the ephemeral but persistent ideas and experiences that shape place perceptions. I draw from semiotician Walter Mignolo (2000). Mignolo sketches a history of modernity that precedes the Enlightenment but also creates the conditions for the seemingly global triumph of Enlightenment ideas. This begins, he argues, with the onset of Spanish colonialism and the “building of the Atlantic imaginary.” An “imaginary” he writes, is “all the ways a culture has of perceiving and conceiving of the world” (Mignolo, 2000, 23). Mignolo argues that the modern/colonial world-system can be described in conjunction with the emergence of the Atlantic commercial circuit and the conquest of the Americas. This is the “imaginary of the modern/colonial world.” I also use literary theoretician Edward Said’s work on imaginative geographies Orientalism (1978) and Culture and Imperialism (1994). Said argues that Western society has imagined the world through a range of disparate and encompassing practices and process in order to justify and advance its colonial ambitions and practices. Said claims  “that none us is outside or beyond geography, none of us is completely free from struggle over geography, that struggle is complex and interesting because it is not only about soldiers and cannons but also about ideas, about forms, about images and imaginary” (1994, 7). Said’s imaginative geography is a concept that describes the ways colonial discourses reinvent landscape by imbuing them with meanings that justify territorial control and subjection. David Harvey (1970) uses the term geographical imagination as part of a “spatial consciousness,” of the work of culture and capital (Harvey, 48). These form, in the language of this research project, the place imaginaries of a town or city or state, a nation, or even a globe.  Geographer Denis Cosgrove (1984, 2001) contends that landscapes are texts that are also deeply influenced by perception in their interpretation. They are unquestionably material, Cosgrove claims, yet emerge into being as readable text with cultural forces at work, only in the gaze of an observer. Like Cosgrove, Said argues that landscapes are a material realities but our perception of them is fundamentally invented and imagined.
The concept of narrative is also used extensively in this project. Narrative encompasses both the telling and the tale. What we say about place not only creates the conditions for tangible features of place, but how we imagine places. Place narratives are defined as the ways places are described, documented, and understood. Geographical place narratives, for example, include the political, scientific or intellectual work of recording, surveying, and mapping patterns in the landscape such as geological features, terrain, resources, settlement, infrastructure, the built environment, and other physical and material characteristics. Geographer Yi-Fu Tuan, in an elegant and cogent article titled Language and the Making of Place: A Narrative-Descriptive Approach (1991) asserts that questions of how places are made are at the core of geography, yet scant attention has been paid to the role of language in the making of place. The habit to see place as the result of the material transformation of nature is deeply ingrained. Words, however, have the power to render objects and places visible and to give them character, says Tuan. This trait is readily apparent in the fashioning of the American Southwest. Tuan outlines three approaches to speech and place. The first begins with the nature of language itself, and the second requires a focus on the use and effectiveness of speech and social contexts. Tuan adopts a third approach. It is what he terms a “narrative-descriptive” approach to the study of place (686). Drawing from and absorbing the first two approaches, Tuan claims he does not pause for theoretical overviews or excessive analytical detail. Theory, he explains, by its clarity and weight, drives away countering viewpoints and understandings. “Indeed,” he claims, “in social science, a theory can be so highly structured that it seems to exist in its own right, to be almost ‘solid’ and thus able to cast (paradoxically) a shadow over the phenomena it is intended to illuminate” (685). In a narrative-descriptive approach, however, theories hover “supportively” in the background, while the object of study occupies center stage. It is an approach Tuan believes is appreciated by scholars predisposed by discipline or disposition “to appreciate the range and color of life and world . . . whose best works tend to make a reader feel the intellectual pleasure of being exposed to a broad and variegated range of related facts and of understanding them a little better (though still hazily), rather than, as in specialized theoretical works, the intellectual assurance of being offered a rigorous explanation of a necessarily narrow and highly abstracted segment of reality” (688).
Tuan, echoing Mignolo and Said, describes how the modern imaginary of place begins the Spaniards arrival in the New World, an imaginary that precedes, preconfigures and casts aspirations on future geographical claims. Tuan writes that place, in the standard literature, is a product of the physical transformation of nature in this New World, occurring with the first European ax. This understanding misses a critical component of how place was imagined, he argues. The “the ordering of nature-the conversion of undifferentiated space into place-occurred much earlier…with the first ritual act of possession,” by the Spanish he writes. The newly discovered country was “recreated” by the cross, he continues, “reinstated into God's cosmos-as though it had no prior existence, or that its prior state was one of unredeemed wildness” (687). The ritual creation of place was the first step, Tuan claims, followed by other others as explorers pushed inland.
Tuan’s arguments, despite their elegance, do not encourage me to leave theory hovering supportively in the background as I seek to understand the object of my study. I struggle with these questions actively in the field and in my public research blog. The considerable theoretical debate and development on these ideas gives me a way to think about how they emerge into the landscape I study. In an essay titled The Question of Narrative in Contemporary Historical Theory (1984), Hayden White, a historian in the tradition of literary criticism, laid out some of the foundations he developed richly in Content of the Form (1987). White suggests that “value attached to narrative in the representation of real events arises out of a desire to have real events display the coherence, integrity, fullness, and closure of an image of life that is and can only be imaginary” (White 1987, 25). While this research project seeks to challenge idea about histories through contemplation on place and a study of a particular place, it is not a project devoted to questions of history. Yet I do devote considerable time to these questions. An introduction to these ideas provides this project’s theoretical groundwork in the approach to considerations of history. At issue are scholars who would see hsitory striving to be a science, and in this desire, discounting narrative. “Within professional historical studies,” White writes, “the narrative has been viewed for the most part neither as a product of a theory nor as the basis for a method, but rather as a form of discourse which may or may not be used for the representation of historical events,” (White 1984, 1). What what “distinguishes ‘historical’ from ‘fictional’ stories is first and foremost their contents, rather than their form.” The content of historical stories was real events, “events that really happened,” rather than imaginary events, events that were “invented by the narrator” (2). White explores four broad discussions of narrative and the role of narrative in historical theory that defined academic debates in the latter half of twentieth century in the West. How are narrative representations of reality, especially those represented as the past, arbitrated against these debates? Subtly, densely, with great theoretical nuance and at great length, judging by White’s careful consideration in this mere 33 page article. Even as I struggle to extricate my own writing from this structure of inscrutable incomprehensibility to all but the most well-versed, I am drawn to it the explanatory power of critical theory across disciplines. I defer to Whites’ question in his concluding remarks: “How else can any ‘past,’ which is by definition comprised of events,  processes, structures, and so forth that are considered to be no longer perceivable, be represented in either consciousness or discourse except in an “imaginary” way?” To which his concludes, “Is it not possible that the question of narrative in any discussion of historical theory is always finally about the function of imagination in the production of a specifically human truth?” (33).
This idea can be extended to the study of place. Place is narrated into being, in other words, but the conditions are given, even as the conditions are themselves narrated into being. Edward Said (1993) contends that “stories are at the heart of what explorers and novelists say about strange regions of the world; they also become the method colonized people use to assert their own identity and the existence of their own history” (Said, xii). This is not a project of merely projecting a meaning onto a landscape, but it is an active colonial subject creation, even at the present moment. Said argues that imaginative geographies play a role in identity formation and sense of place through these material and cultural markers of belonging. White’s arguments illuminate these ideas as well, that “our desire for the imaginary, the possible, must contest with the imperatives of the real, the actual,” and in these “conflicting claims where the imaginary and the real are mediated, arbitrated, or resolved in a discourse,” that “we begin to comprehend both the appeal of narrative and the grounds for refusing it” (White 1984, 4). White’s critics defend the work of historians and the histories they build as seeking rigor through collectively developed framework which are dependent on hard archival research. Historian seeks to establish and assembles convincing evidence.
The place identity of Truth or Consequences is typified by a phenomenon that I call a historical vacancy, a condition that is constantly at work in any assessment of place meaning and place making narrative about the town and the region. The term historical vacancy describes a place characterized by the perception of an unoccupied past or emptiness in the historical narrative of a place, as well as the ways history is created and projected onto places. It is a concept, like place imaginaries, I create in order to consider the particular ways history, narrative and place come together in my research project. I use the term historical vacancy because it suits the patterns and narrative characteristics of the histories that emerge into places that are perceived as unsettled. There is no place in the American empire where history does not crowd the landscape. This particular part of the New Mexico landscape, however, does not carry the same evidence of empire as other parts of the state. Histories narrated without apparent regard to veracity are a defining feature of the town. Many of the stories I record in this work lean heavily on the side of conjecture or, just as often, indifference to veracity if the story or history is interesting. Historical vacancies are also a useful way of understanding where patterns of place imaginaries shift, where histories are elided, displaced, buried, or ignored.
Similar to the interdisciplinary nature of place scholarship in recent decades, the stitching together different threads of theory and method, as evidenced in this project, is the revival of place-based movements. Architect and historian Delores Hayden (1997) talks about the power of place in her book of the same name. The power of place is generally cast as a positive expression that melds sense of place, place making, politics, preservation, public history and a host of other place-specific activities. Place commemorations and celebrations are mainstays of global tourism and place revitalization. Preserving cultural landscapes or sites considered integral to dominant understandings of important history and cultural expression is a popular cure to the supposed flattening effects of globalization. The power of place is often evoked as a tool to combat the steady domination of ubiquitous commercial strips and capital-driven tourists’ capes with supposedly authentic cultural expressions. Other histories—of settlement, violence, empire, kinship, and community— recede in many of these efforts obscured or occluded in many cultural landscapes. It is often the desire to be in authentic places that drives commodification and entrenches borders, from nations to hotel compounds. Where a body is placed is a powerful indicator of poverty, violence, and exclusion. Hayden claims these considerations are integral to the creation of inclusive, honest and meaningful places.
Anthropologist Keith Basso’s call to make haste in the study of places in Wisdom Sits in Places (1996) fueled some of my initial desire to locate and explore the connections between people and places. Basso claimed that place attachments were profound and critical to our individual and community well-being and identity. This resonated with my research interests. Basso’s final chapter of Wisdom Sits in Places began with a relentlessly haunting list of the anguish confronting places and communities, efforts to protect places, stay on ancestral lands or to preserve sacred places, issues of environmental destruction, poverty, despair and massive inequality. He followed this litany with remarks on people’s adeptness at creating richly lived and sensed places. Basso claimed that many of these deep attachments to places were represented, enacted, and embodied in physical landscapes. The question, “What do people make of places?” was the opening query in Basso’s preface. Historical narratives of what people “made” of the Southwest remain powerful contemporary dialogue shapers. Basso argued that the question of what people make of places was “as old as people and places themselves, as old as human attachments to portions of the earth” (xiii). According to Basso the task of ethnographers is to fashion a written account that adequately conveys his or her understanding of other people’s understandings. It is a discomforting business abounding with loose ends, he claims. He argues that with patience, good humor as well as perseverance, it is possible to achieve the ethnographer’s task of determining what expressive acts might mean, and relating them to larger ideas. Fashioning accounts that convey the ethnographer’s understanding of others' understandings is a daunting task, but a worthy one, says Basso. He writes that to “argue otherwise (and there is a bit of that around these days) is to dismiss ethnography as a valid source of cultural knowledge and turn it into a solipsistic sideshow, an ominous prospect only slightly less appealing than the self-engrossed meanderings of those who seek to promote it” (1976, 34). Basso contends that ethnography, although often painful and wrenching, is also a great deal of fun. Occasionally, he remarks, ethnographers “stumble onto culturally given ideas” (35) that are worthy of wider attention, attention that places, and the ways they are understood, deserve. In Senses of Place (1997), Basso’s and anthropologist Steven Feld claim that place ethnographies seek to “locate the intricate strengths and fragilities that connect places to social imagination and practice, to memory and desire, to dwelling and movement” (8).
I mirror parts of this research project against the experimental ethnographic essays of Michael Trujillo in Land of Disenchantment: Latina/o Identities and Transformations in Northern New Mexico (2009). In addition to Basso, Trujillo’s work in the Northern New Mexico city of Española is another intellectual pillar of this project’s theoretical and methodological approach. Uncomfortably opposed at many junctures, these two texts taken together nonetheless create a framework for my own research. Basso’s work is hailed as “a classic creative ethnographic representation” on the book’s back cover. Trujillo, on the other hand, claimed his goal in Land of Disenchantment was “to challenge ethnography” (209). He employed what he described as the once-radical style of the modernist ethnography. Representations of supposedly cohesive cultural groups have long been a mainstay of ethnography. This is decidedly true in New Mexico. Not merely portrayed as cohesive, but outside of the modern, First Nation and Nuevo Mexicana/o communities have a long history with the ethnographic gaze according to Trujillo. Trujillo engaged the modernist ethnography through a series of essays, “a form designed to address such complex and often-indefinable subjects” (23). This form, he claimed, captured the dynamic intertextuality between the ethnographic gaze and the ethnographic archive. It is a method “aware of the historical and contemporary connections that link the objects of its gaze” 924). Trujillo explored the juxtaposition between the positive and negative, a cascading “dialectical where “a thing is affirmed as what it is through a denial of what that thing is not” (21).To “evoke negativity is a political intervention and performs a political act and destabilizes illusions of perfection, presence and permanence,” in “such places, the positive and negative, form and excess, reasons and its other are imbricated” (20).
The identity that emerges is a “complex and dynamic unity, a differentiated, meditated phenomenon contingent on negativity” (21). Trujillo used his framework to interrogate his own ethnographic accounts. Trujillo, like Basso, spoke to finding something sublime and fulfilling in ethnography. 
Trujillo noted that modernist ethnography was well-suited to a time when “paradigms are in disarray, problems intractable and phenomena are only partly understood” (24). Trujillo maintained that through this method the ethnographer admitted the challenge of bewilderment and incomprehension that accompanied observation as well as the constant presence of past representations of cultural groups that loom in any present ethnographic account. Unlike Basso, Trujillo eschewed the “desire to unmask or defrock some larger or deeper truth,” an approach common to many ethnographic representations. Yet Trujillo conceded that even as he strives to recognize the complex, partial, and subjective representations his ethnographic accounts, he still sought “to paint a picture that is somehow more whole than previous ethnographies” (26).
I too engage an experimental ethnographic method to explore this dynamic intertextuality and tension in a particular place. This has resulted in a mixed-method work: part ethnographic study of the town of Truth or Consequences, New Mexico, part historical inquiry into what people make of places in the larger Southwest United States, beginning at roughly the turn of the 19th century, part philosophical musing on place and identity. I call this method place ethnography, and describe it at length in my next chapter. I am both an outsider and and insider in the town, belonging in measure but still distant. My focus on place and place identity as well as my professional focus on historic preservation created an uncanny urge to boosterism and a hesitation to delve into the realities of poverty, drug abuse, alcohol use and exclusion that marked the town. Familiarity is tricky, as is the tension between local, state, regional, national and global frames. The modern is especially tricky in all of its incarnations, especially the tendency in the modern to cast the world into binaries. I borrow the work tricky from David Harvey in Spaces of Hope (2000), who “looks at the tricky question of the relation between ‘particularity’ and ‘universality’ in the construction of knowledge” (15).  Harvey follows his remarks on the “tricky question,” with a robust denial of the choice between the particular and the universal. “Within a relational dialectics,” he claims, “one is always internalized and implicated in the other” (16). This is one tenant of his approach to a “historical-geographical materialism,” that takes as central in its study of place a sustained tension between the geographical global forces of capitalism, the bodies embedded in these global networks, and the practices of contest and conciliation in expressions of culture, activism and creativity that marks place.
A similar method is adopted by James Clifford in The Predicament of Culture (1988), in his claim that his research “migrates between the local and the global perspectives, constantly re-contextualizing its topic.”  Broadly conceived as a critical ethnography of the West, Clifford seeks to rupture the hegemonic discourses of that have shaped the study of culture. Clifford claims that nostalgia for some unbroken and authentic past, in the face of the dislocations of modernity, are themes that have shaped the way Western trained scholars see, study and evaluate the world. The questions Clifford asks are familiar in critical theory, including ideas on who has the authority to speak for cultural identities, ideas on how essential elements and boundaries of culture established, and considerations of the role of ethnographers as they are implicated in their own account of culture. “What narratives of development, loss, and innovation can account for the present range of local oppositional movements?” he asks (8).  Clifford does not deny the idea that the forces of modernity are disconcerting. “People and things,” says Clifford, “are increasingly out of place” (6). By the turn of the twentieth century, Clifford writes that a “truly global space of cultural connections and dissolutions has become imaginable,” and so the “ethnographic modernist searches for the universal in the local, the whole in the part” (4). Ethnographer Kathleen Stewart captures this tension with a sharp clarity in A Space on the Side of the Road (1996). In places named Red Jacket, Viper, Odd, Amigo, Twilight, and Decoy, Stewart uncovers paradoxes in American narratives of modernization and progress. There is an uncanny similarity between place names that refuse to adhere to conventional standards of naming in this account. The power of naming is a central consideration in this study.  A vivid cultural poetics of place emerges in Stewart’s text. Her stories are part of larger patterns of narratives that embody the contradictions in rural modernity. Modernity and progress are as ruinous in their presence as they are in their supposed absence in these places. They are evidenced in linear time but unrecognizable on the ground. They are always coming but never arrive.
My purpose in this project was not to look at the whole of place writ small in the landscape of Truth or Consequences, but rather to explore how a particular place could illuminate the sweeping ideas about place that proliferate in the wide-ranging literature I engage. While I ascribe to the contingent and particular, the universal resonates. I find in the particular and universal a similar cascade of implication. I do not claim truth in the universal, any more that the particular. Truth or Consequences has qualities I am drawn to, including gestures to larger place patterns that have developed during the last 100 years in New Mexico and the nation. There is a shifting, elusive and yet strong sense of place and a very curious place identity that is tied to various place imaginaries of the town and region. There is a commitment to historic preservation and revitalization in the past two decades. I am fascinated by the ways that this small place reflects larger patterns that emerged during the last century. I am often surprised by how often people’s attachment to places creates opportunities to critically engage a range of ideas, from historical veracity, to ideas about what makes good places. This project is not a historical account of the town of Truth or Consequences, but rather an exploration into the place identity of the town that explores and recounts a great deal of history. I explore the historical claims embedded in the narratives and seek to understand how these shape the place imaginaries that emerge, and how these narratives persist. I blend these historical considerations with ethnographic fieldwork in order to consider the persistent narratives and practices of regional place imaginaries. While I agree with Basso that place studies are critical for a variety of reasons, I see in the study of place an opportunity to fully engage in the kind of interdisciplinary study that draws me to the field of American studies. The study of place, and the concept of place, lies at a juncture where the particular and the universal come together.

As places like Truth or Consequences seek to create and market place identities, the fluidity and malleability of place can invite the kind of haphazard or fictitious historical accounts that persist for decades—the focus of my third chapter. As a historic preservationist in training and a critical scholar with many years of training, however, I am often confounded by the lack of critical perspectives in the preservation and revitalization of places. These conversations are dominated by contemporary ideas about branding and economic revitalization, but are also opportunities for starting a conversation about how to bring in a critical perspective. In the majority of interviews I conducted for this project a willingness by people to bring critical lenses to their own observations was abundant. People were keen to point out that their perceptions were just that, their own. Yet our own place narratives are created in the same ways that the places we describe are—through a full contingency of forces that come to bear on individuals and communities.

Monday, November 2, 2015

almost there...




Introduction

This is a research project about the place identity of a small town. It is a place called Truth or Consequences, New Mexico. Halfway between the 270-mile stretch between the sprawling urban centers of Albuquerque, New Mexico, and the twin border cities of El Paso, Texas and Juarez, Mexico, this small town with a population of just over 6,000 lies slightly southwest of the geographic center of New Mexico. The town is probably best known by New Mexicans for its pop culture–inspired name change in 1950, from Hot Springs, New Mexico to Truth or Consequences. It is also known, if it is known at all, for it its hot mineral waters, the midcentury modern aesthetic in the downtown bathhouse historic district, its creative architectural renovation, its strong countercultural traditions, and its lively arts and healing arts communities. The newly completed Spaceport America and the large man-made Elephant Butte Lake also bring people to the region and contribute to the reputation and character of the town. T or C, as it is locally known, also has a reputation as a strange place. The idea that the town is an oddity in the state, or just plain odd, is present in many conversations. A t-shirt made by one colorful local entrepreneur proclaims, “Truth or Consequences: We Are All Here Because We Are Not All There”—humor that does a lot to explain the sentiment that is shared by many people outside of this place, and more than a few who live there. It has a reputation as a place inhabited predominantly by white people, who are rarely referred to as anglos, in a state and region otherwise known for its ethnic diversity. Truth or Consequences is something of an enigma in New Mexico. It is a hard place to pin down.
This projects sets out to explore this enigmatic place identity. I believe this elusive place identity has a lot to say about the dominant place imaginaries that emerged at the turn of the 19th century in New Mexico and the region. Truth or Consequences emerged into the New Mexico landscape at a pivotal time, a new place in a storied landscape, an uncommonly particular yet surprisingly illustrative example of the how place were imagined in the region and by the nation. I do not propose to find the universal in this particular case. Rather, I hold this particular case up to scrutiny in order to better see the details in what may be larger patterns in how place is imagined, enacted, theorized and studied. I refer to these patterns of perception as place imaginaries, a concept I develop in this work. The turn of the 19th century to the 20th, marked a shift in New Mexico’s identity as the territory was seeking statehood. The turn of the 19th century to the twentieth also represented a shift to a new idea of what it meant to be a modern place. It is a study in contradictions, which I argue is a defining quality of modern place imaginaries. Theses inherent contradictions of place, especially set against ideas of modernism that emerged in New Mexico at the turn of the nineteenth century, are evident in the town’s historical and contemporary place narratives, practices, and identities.
Three goals shape this project. First, the concept of place is given primacy. This is a theoretical research project as much as it is a consideration of a particular place. I am interested in what the City of Truth or Consequences and the history of this small area located in south-central New Mexico can tell me about place and other theoretical constructs, and how theoretical considerations inform how particular places are understood. I spend my first chapter considering theoretical considerations. Chapter 2 explores of two years of place ethnographic research in Truth or Consequences. I develop a structure based on a public research blog I maintain during my fieldwork. My public research blog is a mixture of reporting on what I am doing in the town, as well as philosophical and theoretical considerations that shaped my research and the ways I process my experiences. The second goal of this project is to explore how a particular place can potentially illuminate larger processes in many other places. In this I do not propose a big-picture-writ-small argument, but rather a wealth of illuminating details of the particular. The particular case has long served the purpose of scholars seeking more universal or culturally transcendent truths. The goal of amassing a wealth of details does not serve some universal ends in this research project; I do, however, make many gestures to the notion that understanding one place can illuminate and challenge the understanding of others. I consider how the case informs understandings in three small case studies in chapter 3 and a larger case study in chapter 4. 
Finally, in this investigation I seek to build a different kind of narrative about place, using an experimental method of place study based on contemporary observation and historical methods, small case studies within the larger place study, and theoretical contemplation. I envision this hybrid narrative and approach as one in which the linear sweep of historical pasts is disrupted by moving between the contemporary moment and the historic past. I engage this strategy to consider the idea that place is a fluid phenomenon shaped by mental as much as physical factors rather than fixed and geographically known physical thing, a static collection of people and material objects embedded in the landscape. I look closely at the places where history and contemporary ethnographical accounts meet. I look at histories where the tensions, contests, and paradoxes of place are most palpable. Place, in this research project, emerges as an ephemeral and temporary phenomenon rather than a fixed and therefore knowable thing. There are nonetheless persistent characteristics, patterns, buildings, historical events and other features that define places and shape the place identity that I seek to explore in Truth or Consequences.
The contradictions that define the town are even present in inquiries about my dissertation research place site. If the person who questions my town choice is a fan of the cool/funky/quirky/affordable/laid-back spa town, they think it is a great research project and get very excited. It is as though I am about to split a geode and expose the sparkling center of what appears to be an ordinary rock. Other people ask what I could possibly say in a dissertation about this strange white trash/dirty hippie/serial-murder/meth-town or some other demeaning variation on this description. It is a strong and repeating contrast. Each has a passionate choir, although the former edges out the latter by a wide margin. The other popular response I get when I mention my research project is the most often repeated comment that many have passed the town on I-25 on the way south, but do not venture beyond the gas station at the first exit. They always notice the name, however. A lot of people I talk to think it is a fine little town, and not really that uncommon, except for the name, of course. I started thinking about doing my dissertation research in Southern New Mexico in a general way after an experience I had as an intern in the Office of the State Historian (OSH) in 2009. At a lecture by one of the scholars, I asked if Southern New Mexico has any patterns similar to those ascribed to Northern New Mexico. “Southern New Mexico has no history,” this scholar replied. This statement was met with raucous laughter from many audience members, which included two elected officials. There seems to be a persistent idea that there is a vacancy of sorts, a particular kind of emptiness in New Mexico’s place imaginary in the south-central part of the state. I call this perceived phenomenon of emptiness a historical vacancy. The dominant place imaginaries of New Mexico are outside of my scope, but I one to illustrate my case.
This area is a crossroads for waves of people and empires in the region, a witness to national and world history writ small; yet it is also obscure, a peripheral place that is easily overlooked. None of these features is uncommon individually or as elements of larger global patterns. People come and go; this is the nature of a global capitalist nation, the mobility of the people with means or the movement of people going to work. But the town is widely characterized by its own residents as a pass-through place. There is something that is elusive about this place, something slippery and hard to pin down. There is something that has been described to me as sinister, or off, about the town, and the people who are drawn here, but these judgements are countered by the steady attachment and deep regard held by others. There is a constant contradiction that marks the town, a tension and defiance, and claim to be outside of the mad rush of modernity. The puzzling perception of otherness that adheres to its identity, its reputation, its fabricated and historical insights into the ways places are reconfigured and reimagined at the turn of the nineteenth century all draw me to research in this peculiar yet ordinary place.
The odd name of the town is the most prevalent topic of discussion, no matter the audience. Most people think it is funny, some think it is ridiculous, and some think it is fantastic. When people know the town they know the popular-culture history behind the name change. Hot Springs, New Mexico, became Truth or Consequences after winning a national contest a popular radio show of the same name held. The prize was a live, on-location, coast-to-coast radio broadcast; a yearly visit from the show’s creator and host, Ralph Edwards, for a parade and fiesta; and the national publicity that comes with newfound fame, promising new life. The name change reflected a frantic effort to boost tourism in an era when hot mineral water treatment for illness was rapidly receding. After World War II, many Americans turned away from seeking out home and other remedies in favor of health care dominated by new models of science and technology. The flow of populations to the West in search of better health trickled to a virtual standstill by the middle of the twentieth century. Boosters grasped at the opportunity for a national naming ceremony. The second half of the twentieth century found a re-named town whose landscape was marked by episodic revivals that constantly pushed back the sense of declining fortune and often triumphed as the town was again rediscovered as a place waiting-to-happen. Today, many residents hope the town can be refashioned in the current century as dreams of commercial space flight—to wit, Spaceport America, twenty miles southeast of Truth or Consequences—join together with the region’s oddly intriguing place narratives.
There are always wildly interesting people in this town that seems strangely elastic and unsettled, yet paradoxically strongly imagined. The newest wave of residents includes retirees, urban refugees, the restless, the artistic, and the fiercely different, who are a lot like the last few waves. There are people who come to heal and do yoga in bathhouse hotel courtyards, artists in residence, and famous artists as residents. There are the locals, as varied and storied as anyone, but who seems much more at ease with the town as a typical small town in rural America. There are the people drawn to the desert, one of the great and persistent place imaginaries of the American Southwest. Part of this research project is an attempt to figure out why the town continues to attract people by exploring the place imaginaries and place identity of the town and region. One of the defining characteristic of the town is the idea of becoming, and idea that is founded on nostalgia. I argue that the idea of becoming is a central feature of modern place imaginaries. This modern imaginary is partly a narrative about a rapidly vanishing and often fictionalized past, and partly a narrative about a splendid future. The future-is-bright people have visions of this becoming a regional healing center, an ecotourism epicenter, a noteworthy arts community, an off-the-grid sustainability center, a global spaceport destination, a hunting and recreation region, or some combination of these and other hopeful futures. Other, more cynical residents project not-so-hopeful futures that range from a slow decline by way of corruption and incompetent leadership and the vagaries of seasonal habitation, to a place for cripples and misfits, to a rapid descent as a methamphetamine production center.
The town is charming and desolate in turn. There is wildly inventive vernacular architecture in many unexpected places. Public art and private public displays of art are numerous. Incredible physical landscapes surround the town. Tortuga Mountain is the highest peak. New Mexico writer Rudolpho Anaya was a patient at the Carrie Tingly Hospital for Crippled Children as a youth. His book Tortuga takes its place name from the turtle-shaped mountain peak. The grisly, headline-grabbing activities of a 1990s serial killer (who actually lived in the adjacent community of Elephant Butte) are often linked to Truth or Consequences. There are wide residential streets with modest houses varied in style and material, ranging from adobe to candy rock to clapboard. There are small but pleasing early and midcentury motor-court motels and artistically restored bathhouses, tidy trailers, rows of tiny houses meant for longer convalescent stays that currently house artists and tourists. Dozens of places are being renovated in this riotously unique style of vernacular architecture that mixes art, reuse, and carpentry. Then there are the ubiquitous empty Main Street storefronts and rundown dwellings that characterize small towns across the nation, the occasional burned-out building, the poorly designed streetscapes and buildings of the 1970s, although this building are starting to achieve the patina of good-looks that age can bring. Trailers are ubiquitous. There are a handful of trailer parks full of giant, shiny-new RVs. There are rundown trailer parks where people live year-round in miniscule travel trailers and old trucks with campers. Perched above the meeting of Main and Broadway streets on the west end of town on a small bluff are trailer painted in shockingly bright neon hues. A few trailer in the downtown area overflow with gewgaws and knickknacks. Some are falling to pieces while others are meticulous. Alleys run throughout the downtown.
Midcentury business blocks line downtown’s main streets, named Main Street and Broadway. The downtown is built on a grade, gradually sloping down from the hills to the river. The fabric of buildings downtown is intact with a few large gaps, including a graffiti-marked cement wall once hidden by the old Buckhorn Bar; it was long-closed but Western-façade photogenic. I watched as it was torn down in 2013. A number of 1970s western facades remain. Some have been removed and the original building facades restored. Enough buildings have a second story to make the two-story massing characteristic. The color palate of the town has become identity defining, a range of hot pink, turquoise, and purple. The sidewalks are crumbling in many places, but many bear 1930s Works Progress Administration (WPA). The downtown is a cohesive and distinctive enough area to qualify as a National Historic Register district. The Rio Grande runs along the whole west side of the town. It is either a swift-flowing river brimming with irrigation water or a sluggish muddy ribbon depending on the time of year. It comes from the spillways out of Elephant Butte Dam, through the steep canyons just east of the town, curves along the the downtown and eventually turns south to the Mesilla Valley before Interstate 25 at Williamsburg. Along with mistletoe infested cottonwood and tamarisk, a small community of houses sit on the south banks of the river. It is a two minute walk across the river, but a 20 minute drive east to the nearest bridge and back.
There is a commercial strip that roughly parallels the interstate on the north side of town. A Walmart and Holiday Inn, a McDonalds, gas stations, and other ubiquitous chains are the first sights a visitor encounters. If you look east from the Walmart parking lot, you can see the dam, in tiny concrete miniature, three miles away. The elementary, middle, and high schools are on the east side of town, as is the bulk of residential housing. Farther east you can see a more recent suburban neighborhood. To the north the the San Mateo Mountains mark the divide between Sierra and Socorro counties. Along the western horizon the Black Range stretches in both directions. Signs to the now-defunct high-end community, with a country club and golf course, and a dozen houses that are not all empty, still stand at the road that cuts east to the community of Elephant Butte. This commercial strip lines both sides of the road from the top of a long hill where Walmart now sits down to the historic downtown. Older box buildings, restaurants, and hotels, a Circle K and a bar, 1950s, ‘60s and ‘70s car-court motels continue as you drive south, a mile before the road curves into the historic district, where it branches into the two downtown thoroughfares.
The idea that Truth or Consequences is open to violence, corruption and swindling, that there is certain looseness in the fabric of this place, is a strong narrative element. The serial murder of women in a small nearby community, linked to the town by virtue of the name, is still part of the conversation about the place, as is the torture of a preteen at Ralph Edwards Park in 2013. Skinny kids with rotten meth teeth and unkempt men with hooded eyes who stare aggressively are becoming more common according to residents. There is a growing population of homeless men and women, ever-more invisibly visible in the American landscape. This population mostly keeps to the edges of the town and live in ravines behind Denny’s, across from Walmart. Many town residents speak to the history of gambling and vice that marked the town from its founding. People tell you to be careful, and in the same breath tell you that the community takes care of its own. I have talked to several people who left town, devastated by what they described as feelings of abandonment or revulsion or feeling taken in and scammed. They begin with descriptions of their delight with the town. I have talked to others who described their initial perceptions as overwhelmingly negative, but who profess a growing fondness for the same qualities they initially rejected.  Most people are friendly in a small-town way. People constantly warn you against people who are not what they seem, or tell you they are, while simultaneously reassuring you that the town welcomes people as they are.
How places are imagined, and how we imagine ourselves in them, is as fluid as place. Perceptions change rapidly but are also enduring. The most intriguing characteristic of the town seems to be the difficulty of creating a strong place identity in a place that is, paradoxically, so strongly imagined. I argue that the town of Truth or Consequences and surrounding area offers examples of how historical and contemporary place narratives and place-making practices relate to place identities, and how these identities in turn relate to local, regional, national, and transnational processes. Woven into the narratives of this research project are observations and interview narratives gleaned from my ethnographic fieldwork conducted in the town of Truth or Consequences and the surrounding area and considerations on how place ethnography might be used to approach the study of place. This is a hybrid endeavor, a mixed method approach that I define as an interdisciplinary engagement with ethnography, history, cultural landscape studies, critical theory, and other methods I bring to this particular place study.
This work explores several historical eras. These are loose contours of the history, and the linear or chronological ordering of historical eras is often interrupted in this text. The first is the contemporary moment, the years 2012 and 2013, when I traveled to and lived in the town of Truth or Consequences to engage in place ethnographic research, the focus of my first chapter. The second relates to the era when the Apaches controlled the region. Their domination kept encounters with the colonizing Spanish in the 1600s and 1700s to a minimum, thus limiting the Spanish influence on the region. The geological realities of a marshy and impassible river lowland that is now downtown Truth or Consequences, and the deep canyons along the Rio Grande to the north, were also factors in keeping the Spanish and other colonial settlers to the east of the river, along the Jornada del Muerto, the “route of the dead man,” the 100-mile stretch of desert that runs between the Oscura and San Andres mountains on the east, and the Fra Cristóbal Range and Caballo Mountains on the west. Early settlers traveled south behind the Caballo Mountains that loom above the town and did not venture west to the current town site. Both of these historical eras are considered in my third chapter, as they relate to contemporary place narratives and imaginaries. The last historical period I focus on in chapter three came in 1950, when the town of Hot Springs, New Mexico, changed its name to Truth or Consequences. All three of these historical periods lend themselves to a place identity that remains strangely unsettled.
In the fourth chapter I look to the the late 1800s to the end of the century, when American colonial settlement became a part of the landscape of the region. The late 1800s found a few cowhands taking the waters and erecting a small building over a mineral hotspring, in an area that was soon bought up by the newly established U.S. Bureau of Reclamation. The wonders of reclamation promised to remake the region, beginning with the construction in 1911 of a modern marvel that would be at the time the largest dam in the United States. This coincided with the town’s first population boom; it found the fledgling businesses set up by squatters on the reclamation reservation, joining a few others who had settled, and a single homesteader in the area. The hsitory of reclamation in the region is the focus of chapter 4. It keep to a more traditional and linear historical structure. I consider several key texts and arguments about the role of reclamation in the region. I argue that these are foundation moments in creating the dominant place imaginary of the region and town. The contemporary moment finds a reimagining of all these histories in various bids to create a stronger sense of place and place identity. Coupled with emerging new promises, like Spaceport America, a sustainable living movement and eco-tourism, the town remains tantalizingly open to place creation in the eyes of many people I interviewed.
Chapter 1 sets out the major theoretical and methodological concerns of this research. I begin my exploration of the town with how these ideas compare to my on-the-ground fieldwork experience in chapter 2. The central consideration of chapter 3 is how places become populated with histories. I explore three case studies. The first is about the Apache woman Lozen, mentioned in the most recent Sierra County Tourist Guide as one of the areas “most colorful characters,” in the region, followed by what seems to be a completely fictions historical narrative. My next case study explores the narrative of the local hot springs as a timeless site of peaceful interaction—a narrative that is popular at hot springs sites across the nation. I use both case studies to consider history, veracity, source in the creation of place imaginary and identities. I conclude chapter 3 with a look at the town’s name change in the 1950s, the most pivotal moment in the town’s quest for a strong and recognizable place identity. Chapter 1 establishes a wide theoretical lens to consider ideas and concepts related to the study of place I propose and undertake in chapter 2. The focus on Truth or Consequences in chapter 2, continues in chapter 3, but the case studies in chapter 3 one again widen the focus of this research. Chapter 4 explores the history of reclamation, shifting this project’s focus away from Truth or Consequences. I argue that understanding place in this part of Southern New Mexico is impossible without understanding the narratives that emerged from the reclamation movement.
Ideas about reclamation shaped the place imaginary of the region more so than any other factor. It is a crowded field at the turn of the nineteenth century, populated by railroads and world’s fairs, Wild West shows, migration and urbanization, statehood, and a frontier thesis that captures the imagination of the nation. But it is reclamation that rules this particular region; it creates the forces from which particular locations momentarily emerge as discernable. And yet the ties to the town of Truth or Consequences are tenuous, despite its origins as a squatter settlement on a reclamation reservation, and despite the fact that the town owes its place foothold in its first days to the business the dam brings to the town. This paradox, having everything and little to do with the town itself, are central to this project. My concluding chapter return to the town. I consider of the town. Even as an ongoing drought and resulting water crisis take center stage across the United States, the eyes of the town look beyond, to the cosmos, to space, which is, ironically, where many eyes in the town have been focused on for decades.